Staying Grateful in Challenging Times

You may not be able to control all of life’s challenging circumstances, but you can control how you respond to them. Learn about the positive benefits...

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Top 3 Strategies for Self-promotion

The key to embracing self-promotion is to shift your focus from “making sales” to “expanding awareness”—and it might be easier than you think. ...

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Leverage Existing Content to Enhance Your Offerings

You can’t be everything to everybody if you want to succeed as a health and exercise professional. Leverage established tools where it makes sense so ...

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The 4 Standards of Service

Setting these standards is a necessary step toward establishing your credibility with potential and current clients and participants. ...

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Music Legality for Virtual Classes

Music legality has often been a source of confusion for group fitness instructors. This article will cover what type of license would be required to p...

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Conducting Market Research

The first step in building a successful business—whether you are a personal trainer, group fitness instructor or health coach—is market research....

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How to Connect Through Conversation

Like many industries, the fitness industry speaks a language all its own. ...

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